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REAL ROLE MODEL


Victoria Finch
Creative Director
Digital Finch
WHAT DO YOU DO?

I am a business owner, I create animations and produce design for video and animation. It's quite varied, but really my job is to take a written piece of work and make it communicate it effectively in a visual way, through digital design.

WHAT SKILLS DO YOU USE MOST IN YOUR JOB?
  • Illustration
  • Design
  • Animation
  • Typography
WHAT'S THE MOST INTERESTING THING YOU'VE WORKED ON IN YOUR CAREER SO FAR?

I've been lucky to have so many great projects, I'm not sure if I can pick one, because what I truly like is the variety. One day it'll be video editing for quite a corporate job, the next I'll be illustrating characters for a cute animation.

WHAT'S YOUR EDUCATIONAL BACKGROUND?

I went to college for A-levels (Art, French, Maths, Business, IT, Graphics), did Art Foundation, and 1 year of University studying Visual Communication at Leeds Art University. I then went to work in a creative studio for 6 years before taking the leap with my own business.

WHAT INSPIRED YOU TO GO INTO DIGITAL & TECH?

I've always loved art, but I'm also very nerdy, so I wanted to bring my love of art into a modern environment. This work is a perfect blend and I love the challenge of a brief and helping customers with their goals.

WHAT ADVICE WOULD YOU GIVE TO GIRLS THINKING ABOUT A CAREER IN DIGITAL AND TECH?

I would say keep trying, I have seen my field be a bit of a 'boys club' but over the years I can see real change, and I feel that I have a voice. I think a digital career is quite exciting, nothing stays still!


I AM...
DRIVEN
TALKATIVE
PROBLEM SOLVING