← Return to inspiration wall

REAL ROLE MODEL


Lizzie Clarke
Account Executive
Cunning Plan Marketing
WHAT DO YOU DO?

I work with my team to deliver successful and creative campaigns for clients to promote their businesses, whether this be an online social media campaign, a video promotion, or print promotion!

WHAT SKILLS DO YOU USE MOST IN YOUR JOB?
  • Creative
  • Social
  • Forward thinking
  • Analytical
WHAT'S THE MOST INTERESTING THING YOU'VE WORKED ON IN YOUR CAREER SO FAR?

Working to promote the Energizer P18K smartphone was extremely exciting, we worked with tech bloggers and the press and achieved 5 million youtube views across the board!

WHAT'S YOUR EDUCATIONAL BACKGROUND?

I studied Fashion Promotion and Communication at University. I always knew that I wanted to go into a creative role, but was also interested in business and marketing was the perfect middle ground for me. I developed my professional skills through experience, learning from other colleagues and part time job when i was younger.

WHAT INSPIRED YOU TO GO INTO DIGITAL & TECH?

Whilst studying my Art Foundation at MMU, I was so inspired by all of the creative minds that surrounded me, but it resonated with me that as many great artists/ innovators there are, if you don’t promote your creation, you won’t succeed! This lead me to my love for online marketing and communication.

WHAT ADVICE WOULD YOU GIVE TO GIRLS THINKING ABOUT A CAREER IN DIGITAL AND TECH?

Go for it, do your research online and gain as much experience as you gain to explore your possibilities and interests. Tech and digital are ever evolving, so you’ll always have new opportunities and it gives you so much freedom! You could eventually end up working for yourself…


I AM...
HARD-WORKING
FRIENDLY
CREATIVE