Kate Woods
Senior Paid Media Executive
Banc Media
WHAT DO YOU DO?
Google & Facebook Marketing - Strategy & Implementation
WHAT SKILLS DO YOU USE MOST IN YOUR JOB?
- Analysis
- Strategy & Basic Coding
WHAT'S THE MOST INTERESTING THING YOU'VE WORKED ON IN YOUR CAREER SO FAR?
Attribution models to grow businesses, strategies for different companies
WHAT'S YOUR EDUCATIONAL BACKGROUND?
Physics 1st Class BSc, Worked in a vibrant self-learning company
WHAT INSPIRED YOU TO GO INTO DIGITAL & TECH?
Accident! Applied for analyst role & was given this opportunity
WHAT ADVICE WOULD YOU GIVE TO GIRLS THINKING ABOUT A CAREER IN DIGITAL AND TECH?
It is a great environment to mix data with creativity
I AM...
LOGICAL
OUTGOING
FLEXIBLE